Hot Tip Tuesday #24

“Keep Your Social Media Presence “SWF” When Job Hunting”

When you’re searching for a job, your social media presence is more important than ever. Just like proofreading your resume or dressing for interview success, making sure your online profiles are “safe for work” and appropriate can make a genuine difference in your job search. Here’s how to ensure your social media helps—not hinders—your chances.

Why Social Media Matters to Employers

Many employers now check social media accounts as part of the recruitment process. What you post, like, or share online can influence their impression of you, sometimes even before you’ve had a chance to meet them. Your social media is often an employer’s ‘first impression’ of you, even before you get to shake hands in-person. Additionally, you are often seen as an extension of an employers public profile, meaning your personal social media activities can be a reflection on the businesses public image. A careless post or an inappropriate photo could cost you an interview, while a professional and positive presence can help you stand out for all the right reasons. 

Top Tips to Keep Your Social Media Job-Ready

• Google Yourself - Start by searching your own name online. See what comes up—this is what employers will see first. If you find anything questionable, take steps to remove or hide it.

• Check Your Privacy Settings - Review the privacy settings on all your accounts. Make sure only friends can see your personal posts, and consider making your profiles private during your job search. Remember, even private posts can sometimes become public, so always think before you post.

• Clean Up Old Content - Go through your past posts, photos, and comments. Delete anything that could be seen as unprofessional, offensive, or controversial. This could include negative comments about previous employers, or anything that could be misinterpreted.

• Keep It Positive and Professional - Use your social media to show your enthusiasm for your industry, share relevant news, and connect with professionals. Avoid complaining about your job, colleagues, or the job search process. Staying positive is just as important online as it is in interviews.

• Use a Professional Profile Photo - Choose a clear, friendly, and professional-looking photo for your profiles, especially on LinkedIn. Avoid images that could be seen as inappropriate or unprofessional.

• Be Consistent with Your Resume - Ensure that your employment history and qualifications match what’s in your resume. Inconsistencies can raise red flags for employers.

• Showcase Your Skills and Interests - Share achievements, volunteer work, or projects you’re proud of. This can help employers see you as a well-rounded candidate and give them more reasons to invite you for an interview.

If in doubt? Don’t!

Social media is a powerful tool, but it’s your unique skills and personality that land you the job—which can be negatively tainted by your online presence. Before you post, comment, or share, ask yourself: “Would I be happy for a future employer to see this?” If the answer is no, it’s best to leave it out!

By taking a few simple steps to “clean up” your social media, you can make sure you’re putting your best foot forward—both online and in person.

And remember – the team at GJH are passionate about helping you with your job search journey.  If you would like to gain additional tools and tips for your job search, please get in touch with the team at GJH on 1300 084 307 or email info@jobshubglenorchy.com.au